Using the Power of Natural Language in Calls-to-Action

Human language is probably the most challenging aspect for we humans. We have cultivated our own speech into our own way of communicating in our own area of the world: Spanish, French, English, Portuguese etc.  You who are in website development, sales and computer programmers understand the power of language and how it can affect you personally and your business. …

Preparing for Your Website Upgrade

So, it’s time to upgrade your website software.  What’s next? Start by opening your favorite browser and go through your website, page-by-page, making good notes about anything that may not be displaying or working correctly.  You may find that the site’s graphics won’t look right or some elements of your content may overlap one another.  Test all the functional elements …

Is Dial–Up Dead?

For years, internet users had only a dial-up connection to the world wide web.  Do you remember the ads and free trial disks in the mail from AOL?  With today’s high speed internet, you might think dial-up is dead, but there are still a few hangers-on. As of September 2011, AOL reported they have slightly over 3 million dial-up customers.  …

User Experience

“I just love your company’s website!” – When was the last time someone said this to you? If you haven’t heard this in a while or even worse, ever, perhaps it is time to think about updating your site.  Even a few changes can really help give your website a new feel and increase interest among potential customers. Knowing what …