Google Doesn’t Care About Keywords, Why Should You?

You may have heard something similar to “Google places very little value on meta tag keywords now” and many successful websites don’t even have keyword meta tags.  While this is true, for the most part, keywords are still the most valuable tool you have in bringing search engine recognition and good rankings to your website. While Google and other major …

What Are People Saying About Your Company?

There are ways to find out what people are saying about your company, your products and your advertising. Tip #1:  Set up to receive Google Alerts. Google Alerts crawl the internet for any reference to a topic you are tracking and will alert you in an email.  Let’s say, for example, you want to track your company name or product.  Anytime they …

Proper Page Titles

I’m sure you have heard that each page of your website should be properly named.  What exactly does that mean?  Well a proper title means that it contains keywords and relevant information that describe the content of the page. That is very important so I will say it again, it must describe the content of THAT page. Proper titles also …