Do you know what keywords you should include in your website? Also, do you know where to place your keywords, and how frequently to use them? Knowing what keywords work best for your website, along with good placement and frequency of occurrence, are what gets your website noticed by search engines. In Part 1 of “The Key is in Your …
The 101 on Meta Tags
What meta tags do you have on your website? While they are not as highly valued as they used to be, meta tags can still gain you some recognition by search engines. Meta tags are HTML codes that you insert into a header on a page of your website, right after the title tag (this is done in your site’s …
Web Genius Summit
As an website development and internet marketing firm we often get questions like: “how do I get more people to purchase on my website?” “should we be using Twitter?” “is search engine optimization really a good thing or just a waste of money?” “how can we show up on the first page of Google?” “what good is blog anyway?” Instead …
Alexa Rank for Your Website
From time to time people ask me about their Alexa rank. Or if we’re doing positioning research for a client we may bring up their Alexa rank. If you’re not familiar with the term, an Alexa rank, is a relative ranking of the “popularity” of a website compared to all other websites, based on the traffic a website receives. Alexa …
Business Blog Questions
I’d like to take a few minutes to answer some questions about blogs. I received a number of questions since my post on blogs as well as to a blog-related email we recently sent out to our contact list. 1. “Jeff, haven’t you previously said that blogs are not for serious business?” Well, yes I did. I even mentioned that …