A question that I hear often is “why do links matter?” Well, some search engines such as Google use the number of links pointing to a site as a measurement tool. There are free tools on the web to use to check your links. An easy tool to use is www.linkpopularity.com. When using this tool, first check how many sites …
Label Your Images!
Image labels are such a minor detail to a website that no one really thinks about them. However, it is very important to label the images throughout your website. This needs to be done because of the different speeds of internet connections. If someone has a slower connection to the internet that means that your website is going to load …
Proper Page Titles
I’m sure you have heard that each page of your website should be properly named. What exactly does that mean? Well a proper title means that it contains keywords and relevant information that describe the content of the page. That is very important so I will say it again, it must describe the content of THAT page. Proper titles also …
Where is Your Contact Info?
What do you want someone to do after visiting your website? Duh, you want them to contact you. If this answer is obvious, then why do so many websites make visitors go to the “Contact Us” page to first learn about how to get a hold of them? Go check your website right now – does your site do this? …
Tip: Put it in the Heading!
As you can imagine, website visitors barely read what you write. They are all about skimming a page for the information they are looking for. The easiest way to help them find what they are looking for is with page headings. It is very important that you figure out what visitors to your site are looking for and put it …