I’m sure you have heard that each page of your website should be properly named. What exactly does that mean? Well a proper title means that it contains keywords and relevant information that describe the content of the page. That is very important so I will say it again, it must describe the content of THAT page.
Proper titles also tend to be short in length and provide a quick overall summary for the visitor.
Think your website does a good job with page titles? Take a look!
Open up your website in a browser and click from page to page. Look at the top and see what the title of each page is. If it says something like “Page 5” or something else generic, you need to fix that immediately. This is the first step in determining if your titles are appropriate for your website.