Mobile-Friendly Means More Website Traffic on Mobile Devices

Robert HoldemanWebsite Tools

Since Google announced Mobile-geddon in April of this year we’ve been keeping our eye on some of the clients’ website traffic whose SEO programs we manage at Comstar.  Some of them have already made the move to a responsive, mobile-friendly website design, while others have not. Six months ago Google let the world know that it was going to reward …

Is a Pay-Per-Click Strategy Something I Can Manage On My Own?

Robert HoldemanWeb Marketing

While search engine optimization is a must to get your site the attention it deserves on search engines, Paid Placement, also called Pay-Per-Click (PPC) or Cost-Per-Click (CPC), is an advertising model that can guarantee you high placement. A high position in search engine results will produce more click-throughs to your website. The paid placement, PPC, model delivers highly targeted customer …

Does it Make Sense to Host My Own Website?

Robert HoldemanInternet Safety, Web Hosting

Upon deciding to build a website, your company’s first natural instinct may be to host the site internally. After all, you’ve got a computer and a broadband internet connection. That’s all you need right? Not quite. Do you have an on-site staff that is well educated in the areas of inter-networking, web server management, internet security? A staff that isn’t …