Website Trends Archives - Comstar, LLC

Mobile-Friendly Means More Website Traffic on Mobile Devices

Robert Holdeman — Thu, 05 Nov 2015 22:46:12 +0000

Since Google announced Mobile-geddon in April of this year we’ve been keeping our eye on some of the clients’ website traffic whose SEO programs we manage at Comstar. Some of them have already made the move to a responsive, mobile-friendly website design, while others have not. Six months ago Google let the world know that it was going to reward ...

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Where Does Social Media Fit Into Business?

Joseph Como — Tue, 27 Oct 2015 17:41:59 +0000

When you think about using social media to move your business forward, think about building relationships – they way more and more people are today, with an electronic connection. Understand who your customer is… It’s important to keep your business identity strengths and share your brand with those who follow you on social media. Many companies will take away focus ...

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What Goes Into an Effective Online Dashboard?

Robert Holdeman — Fri, 08 Aug 2014 16:16:03 +0000

Coming up with a recipe for a really effective online member/customer dashboard is sort of like creating a new and tasty desert. As the head chef, you need to execute your vision. Do you layer it in gooey goodness, riddled with valuable nuggets to be discovered in its depths? Or do you present a modest display of wholesome ingredients that ...

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Where to Start When Creating a Member Dashboard

Robert Holdeman — Tue, 05 Aug 2014 18:54:27 +0000

Once you understand the potential for your company or organization in taking your website to the next level, building a community of users via a Member Dashboard, what’s next? What’s your plan of action? There are three main areas your plan should cover: Technical/Platform Content/Data Access/Flow #1 – Technical/Platform: Determine the eventual size and scope of your dashboard so that ...

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How a Dashboard Can Help Connect You and Your Customers

Robert Holdeman — Tue, 29 Jul 2014 21:15:51 +0000

Odds are, if your business is like ours, your customers don’t realize everything you do for them. It’s certainly true for some of the little things you do every day, but it can sometimes even be true when you go above and beyond the call of duty, when you go the extra mile. So, just how do you forge that ...

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Responsive Web Design is Now S.O.P.

Robert Holdeman — Mon, 23 Jun 2014 21:47:26 +0000

In the web design world, what was once novel and new either fades away because it is trendy and not effective – or becomes a movement and then gets taken for granted because it works. Responsive web design, like a content management system, is one of those things that we have now come to expect when thinking about developing a ...

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Responsive Web Design . . . A Few Final Thoughts

Joseph Como — Wed, 31 Jul 2013 12:00:07 +0000

Mobile users are not ‘secondary’ Traditionally, many businesses have thought of the mobile site as the “secondary” location. Yet search engine trends show that soon will not be the case (and maybe is not the case today). Businesses increasingly need to get their mobile searching house in order. The website Search Engine Watch reports the following: – Mobile sales have ...

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Responsive Web Design . . . Search Engine Benefits

Joseph Como — Wed, 24 Jul 2013 12:00:14 +0000

The topic of SEOs warrants more discussion, as many businesses absolutely must have sites that help them find prospects, and ultimately customers. Here are some key points regarding responsive web design and search engine optimization. Responsive sites are easier for search engines, including Google, to find. Responsive sites provide a single content set. This is important because repetitive content … ...

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Responsive Web Design . . . What Are the Benefits?

Joseph Como — Wed, 17 Jul 2013 12:00:35 +0000

We’ve touched on benefits here and there, but want to pull them all together to crystallize the case for responsive design. There is one overriding benefit, and Mashable puts it well: “You build a website once, and it works seamlessly across thousands of different screens.” That sums it up, but specifics never hurt. Here they are: Cost. Development of one ...

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Responsive Web Design . . . Why Do You Need It?

Joseph Como — Wed, 10 Jul 2013 12:00:48 +0000

RWD is a necessity, not merely a trend, based on numbers culled from media sites. We looked at these media sites because they … – Have a high volume of visitors – Have visitors with varied devices, as will your site – Feature a diverse demographic that likely matches your business in some way – Understand the need to have ...

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