In its simplest form Comstar’s email services allow you to have email at the same domain as your website. While this seems to be a no-brainer, some web hosting providers do not offer this important option. If you have a business card with your website listed, you should have your name at your domain, not your name at aol.com (yes, …
Mobile-Friendly Means More Website Traffic on Mobile Devices
Since Google announced Mobile-geddon in April of this year we’ve been keeping our eye on some of the clients’ website traffic whose SEO programs we manage at Comstar. Some of them have already made the move to a responsive, mobile-friendly website design, while others have not. Six months ago Google let the world know that it was going to reward …
Is a Pay-Per-Click Strategy Something I Can Manage On My Own?
While search engine optimization is a must to get your site the attention it deserves on search engines, Paid Placement, also called Pay-Per-Click (PPC) or Cost-Per-Click (CPC), is an advertising model that can guarantee you high placement. A high position in search engine results will produce more click-throughs to your website. The paid placement, PPC, model delivers highly targeted customer …
Where Does Social Media Fit Into Business?
When you think about using social media to move your business forward, think about building relationships – they way more and more people are today, with an electronic connection. Understand who your customer is… It’s important to keep your business identity strengths and share your brand with those who follow you on social media. Many companies will take away focus …