What Are People Saying About Your Company?

There are ways to find out what people are saying about your company, your products and your advertising. Tip #1:  Set up to receive Google Alerts. Google Alerts crawl the internet for any reference to a topic you are tracking and will alert you in an email.  Let’s say, for example, you want to track your company name or product.  Anytime they …

Cross-Marketing Using Social Media

Your social media marketing strategy should make use of all your social media tools, all working together.  Tip #1:  Connect your company’s Twitter account to its Facebook account so that tweets will appear as status updates there. This is very efficient because you Tweet and update your Facebook fans at the same time! Tip #2:  Connect your company’s LinkedIn profile to …

Social Media Marketing With Yelp and Foursquare

Yelp is a mobile social media application that connects people with local businesses. Yelp was founded in 2004.  The app is used to help people find businesses like hair stylists, restaurants, and mechanics located in their immediate area.  You can access Yelp via mobile devices like iPhones, Tablets, BlackBerry, and more. Yelp had approximately 66 million monthly unique visitors by the end …