50% Less Internet Spam!

Good News!  You’ll see a dramatic decrease in spam as one of the biggest generators of spam has been shut down.  It could reduce the quantity of the world’s spam as much as 50%. The take down is a result of a coordinated effort by security firms and Internet service providers around the world.  They took down a spam network known as “the Grum …

Good reasons to Recruit with Facebook

Facebook ads aren’t just good for driving sales, they can be good tools for recruiting employees.  The opportunity to recruit among your target audience could attract future employees who are not easliy reached through traditional channels.  Candidates Hang Out on Facebook Facebook is one of the world’s largest social networks and the site is heavily integrated into the lives of its users. Each day, 398 million …

Beware the DNS Changer Malware Virus!

Critical alert: If you haven’t yet checked your computer for the DNS Changer malware virus you should do so at www.dcwg.org, now!  If your computer is infected on Monday, July 9, 2012, you could lose internet connectivity and have to perform major repairs to get things back to normal.  The first thing you need to do is to check to …

Legal Risks to Using Social Media

It’s probably never crossed your mind that your business could take on some legal risks if you or your employees use social media as part of your marketing strategy.  It’s a good idea to take the follow under consideration when promoting your company through social media.   #1. Intellectual property   Be careful about using content created by others. It’s OK to comment …

Internet advertising revenues set a new record

Internet advertising revenues set a new record for the first quarter of 2012.  $8.4 billion is the reported revenue according to the IAB – Interactive Advertising Bureau. It is the highest revenue ever reported and is a 15 percent increase over the $7.3 billion reported in the first quarter of 2011. Randall Rothenberg is President and CEO of IAB, and says, “More online consumers than …

Salesforce buys Buddy Media for $700 Million

The cloud-computing giant, Salesforce, announced the purchase of social-media company Buddy Media for almost $700 million. Salesforce faces increased competition from Oracle and other software pwerhouses. Oracle is ready to announce its Public Cloud service, most likely launching it this week.  With launch of Oracle Public Cloud, Oracle is inducing a major technological challenge to Salesforce. Buddy Media focuses on social network marketing, selling …

Defending the Internet

A group called the Internet Defense League is trying to create a a way to mobilize open-internet activists to protest against legislation that would crack down too tight on the Internet. The group’s motto: “Make sure the Internet never loses. Ever.” The group has come up with a “bat signal” to rally their followers. Tiffiniy Cheng is co-director of the nonprofit …

DNS Changer Malware

Back in November, the FBI arrested individuals in connection with a malicious computer infection that attacks both Windows and Mac machines.  It is called the DNS Changer Trojan.   The DNS Changer malware replaces the DNS settings for the computers it infects with addresses of botnet servers. When users try to go to certain websites, the DNS changer redirects them …

Social Media Brings Back Discontinued Favorites

Just when you find the perfect moisturizer or the ideal shampoo it gets discontinued.  Right? Perhaps you spent a lot of time searching for just the right product only to have it disappear from the shelves never to return.  Sure you complained, but that did little to get the manufacturers attention.  Now, thanks to social media like Facebook and Twitter, consumers are fighting back and …